Klaviyo: Email Marketing & SMS

Klaviyo: Email Marketing & SMS

Pricing
Free to install
Popular with stores like yours
Based in United States
Rating
4.7 (2,892)
Developer
Klaviyo

AI marketing and customer service automation for email marketing, SMS, and WhatsApp to grow faster.

Go beyond the basics with Klaviyo’s AI-first B2C CRM. Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and AI customer service tools that turn browsers into buyers.

Go beyond the basics with Klaviyo’s AI-first B2C CRM. Klaviyo syncs Shopify data in milliseconds so every message and insight reflects what’s happening in your store right now. Unify data from 350+ integrations and boost marketing performance with campaigns, smart segmentation, and automated workflows from Klaviyo’s AI Agents. Over 117k brands use Klaviyo and Shopify to grow faster with personalized emails, SMS, WhatsApp messages, and AI customer service tools that turn browsers into buyers. more
  • Unify and activate real-time data from Shopify and 350+ apps across the journey
  • Use Composer to read your site and build launch-ready on-brand campaigns
  • Create AI-powered segments and flow triggers using historical and real-time data
  • Drive conversions with personalized email, SMS, WhatsApp, mobile push & pop-ups
  • Turn service moments into shopping moments with Customer Hub and Customer Agent
Popular with stores like yours
Based in United States

Languages

English, French, Spanish, German, Portuguese (Brazil), Korean, Italian, Polish, Swedish, and Dutch

Works with

Pricing

Choose the plan that best fits your business.

External charges may be billed by Klaviyo separately from your Shopify invoice. Learn more

Free

Free to install

Free to install. Email free forever for up to 250 contacts. SMS free for up to 150 SMS/MMS credits.

Features

  • Sync Shopify data–tags, catalog, coupons
  • Templates for Email/SMS
  • Forms & push notifications
  • Segmentation & personalization
  • A/B testing
  • +more

SMS

$15 / month

Up to 1250 SMS/MMS credits. Includes carrier fees. Upgrade as you grow.

Features

  • Multi-channel segmentation and flows
  • Smart opt-in & multi-channel list growth
  • SMS AI for campaign creation
  • Automated two-way conversations
  • Transactional SMS
  • Branded SMS links
  • Multi-channel A/B testing
  • Customizable multi-channel attribution

Email

$20 / month

251-500 contacts. Upgrade as you grow.

Features

  • Multi-channel segmentation and flows
  • Personalized product recommendations
  • Reputation repair AI for deliverability
  • Email AI for campaign creation
  • Send time optimization
  • Predictive analytics
  • Multi-channel A/B testing
  • 160+ campaign templates

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (2,892)

Overall rating
4.7
Counts per rating level
  • 88% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 7% of ratings are 1 stars
July 16, 2026

We've been using Klaviyo for a long time and have continued to stay with the platform because of its rich feature set, ease of use, and flexibility. More importantly, it consistently delivers a strong return on investment, making it a valuable part of our marketing strategy.

IMBIBE
Australia
About 7 years using the app
Klaviyo replied July 17, 2026

Thank you for the thoughtful review. We're pleased to hear Klaviyo has consistently delivered a strong return on investment for your business!

July 8, 2026

Everything just works - from popup to purchase
We run a premium dog care store in Bulgaria and Klaviyo has become the backbone of our email marketing. The Shopify integration synced our subscribers, orders and events flawlessly, in both directions. We built a welcome flow with a discount code, an abandoned checkout flow and a signup popup, all connected to the store data without a single technical issue.
What impressed us most: the level of control. Smart targeting rules for forms (scroll depth, exit intent, excluding existing subscribers and checkout pages), per-message Smart Sending settings, and clean sync settings that just make sense. Support for a non-English store (Bulgarian forms, emails and error messages) worked perfectly too.
If you are serious about turning store visitors into repeat customers, this is the tool. Five stars, well earned.

Super Dogs
Bulgaria
11 months using the app
Klaviyo replied July 8, 2026

Thank you for such a thoughtful review! We're thrilled Klaviyo has become the backbone of your email marketing!

June 29, 2026

Great experience! The setup was straightforward, and I was able to connect my custom domain and create a professional business email for my Shopify store. Everything worked as expected, and the interface was easy to follow. Having a branded email address gives my store a much more professional appearance. Highly recommended for Shopify store owners who want a reliable custom email solution.

HeartWrapped Gifts
United States
About 6 hours using the app
Klaviyo replied June 30, 2026

We're glad to hear the platform has been intuitive to use and is positively impacting you and your team already. Thank you for the 5-star review!

Support

App support provided by Klaviyo.

Developer

Klaviyo

125 Summer St, Floor 7, Boston, MA, 02111, US

Launched

September 20, 2012 · Changelog

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